WhatzUp
Sweetwater

Best TV Personality

33.75% Melissa Long/WPTA*
26.06% Betsy Kling/WKJG*
12.40% Randy Shiffman/WANE*
10.68% Billy Elvis/WPTA*
8.16% Marti Wright/WPTA*
1.88% Linda Jackson/WKJG
1.26% Karen Hensel/WANE

Others with Votes:
Corrine Rose, Curtis Smith, Jay Walker, Jill Atwood, Scott Kline, Diana Lee, Keith Edwards, Andy Roman, Cindi Ward, Greg Shoup, Jane Hersha, Jennifer Bloomquist, Julia Moffitt, Larry Ell, Mark Wolf, Mary Collins, Michael Smith, Michelle Levy, Mike Loveless, Rindy Luzak, Sandy Thomson, Stephanie Gabos, Steve Shine, Victor Locke

1998 Winner: n/a

1997 Winner: Melissa Long

* On the ballot

Melissa Long

Anchoring at 5:00 pm and 11:00 pm each weeknight on Channel 21, WPTA-TV, Melissa Long earns the nod as Most Popular Televison personality. An honesty and attitude and charm are transmitted through the air and into our television when she's on. At least that's what I think.

Long has maintained a following while mostly anchored behind the news desk for the broadcasts. She has a grasp of how to use her few minutes of television time each night.

"I think the thing that makes us good is that, Keith, Curtis and Dean and I enjoy interacting," she says. "And you know, part of doing the news is performance and some acting, and I enjoy that aspect of it."

A hometown girl, Long thinks she may have received some votes out of family loyalty.

I have a built-in audience here, she says. "I'm someone they know, and except for living in California for a few years, I have been in Fort Wayne."

The articulate Long also stays in the public eye with a number of social duties.

"I do a lot of speaking and hosting," she says. "When I'm asked to do something, it's usually on behalf of 21.

"Nothing is forced [on the air]," Long says. "I've always tried to do just a few things: be natural, relaxed and be real. And that does get hard, because you are doing the same stories each year, with Three Rivers and lighting of the Christmas scene."

Still, she makes even those annual events memorable. And she can handle a little adversity too, as anyone who watched her fight off the crowd as she hosted the station's on-air New year's Eve coverage can tell.

Long often can be seen giggling as they station comes out of a commercial and back into the news. Most of the time it's as Long and partner Keith Edwards are about to introduce Curtis Smith with the weather or Dean Pantazzi and sports. But the giggling and the way she responds to a playful attack from Pantazzi are so popular with Fort Wayne watchers.

Real and relaxed. It should be so easy. (Rob Nichols)

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